COLEMAN CRUISES ON TV TO CONFER CUSTOM CHOPPER TO CHARITY
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The Item: TV Appearance/Philanthropy
The Scoop: Just Announced: Muscle-heads meet gear-heads when 8-time Mr. Olympia and retired IFBB Pro Ronnie Coleman and Bio-Engineered Supplements and Nutrition Inc. (BSN) make an exclusive appearance on the popular cable TV show American Chopper. The episode will document the building of a custom fabrication, one-of-kind BSN-themed chopper. The show will feature cameo appearances by BSN execs, the girls of BSN, and Team BSN athletes Anthony Presciano and King Coleman (who made his emotional, official exit from the muscle stage at last year’s Mr. O. in Vegas). Tune in to TLC this week (April 24th) to watch father and sons - the Teutuls - and the Orange County Chopper (OCC) crew build the badass BSN muscle bike.
The “So What?”: BSN also commissioned a replica of its bike and will donate 100% of the proceeds from its sales to the Warrior Transition Unit of a New York hospital. “We really wanted to do something to give back to the soldiers who put their lives on the line every day protecting our country,” says BSN Co-Founder and VP Scott James. “We shot the bike’s unveiling at a soldier’s monument in West Point, NY, near the Keller Army Community Hospital and it made us all feel really proud.”
*Photo by Raymond Cassar
Reposted from ProSource.net: